JOJko

About the brand

In Slovakia, there are only two exclusively Slovak-language TV stations aimed at children viewers – JOJko and Ťuki TV, both part of the JOJ Group. In 2025, they will continue to deliver quality entertainment, education and a diverse range of programmes that will delight both children and parents.

 

JOJko

Available in over one million Slovak households, JOJko is regularly watched by one in two children under the age of 9 and is the favourite channel for almost one in three children. The creators are aware of this massive fan base and strive to both entertain and educate them.

The JOJko programme consists of foreign acquisitions, Czechoslovak fairy tales and its own productions. Children enjoy the adventures and songs of Sníček, Spievankovo, Dúhalka, MalinyJam, the series Jojo, to vážne?!, Ekofaktor, Zoopark or the show Babička rozprávaj (Granny talk) about Slovak traditions. Popular acquisition series include Paw Patrol, Masha and the Bear, Pat and Mat or Sponge Bob.

JOJko does not entertain children only through television, but also at events in Slovakia and the Czech Republic. Music and entertainment events with sports activities, such as the JOJKO BIKE CUP, allow children to compete, sing and dance with their favourite performers. The music of our musicians (Spievankovo or Fíha tralala) is also available through books, CDs and DVDs.

 

News on JOJko in2025:

 

–   Follies from Spievankovo (own production): a unique 10-part series for children about good behaviour in everyday life. It is full of songs, funny stories and positive role models.

–   How to Train Your Dragon: Journey into the Unknown I (Acquisition).

– 100% Wolf: The Book of Hath II (Acquisition): An action-packed, fun-filled animated series from Australia where the main character Freddy faces magical challenges.

–       Odo the Owl (acquisition): British-Polish series about a small but courageous owl who overcomes life’s challenges in a forest camp

 

jojko.joj.sk

Viewership

Nearly 5% of children aged 4 to 14, or around 30,000 people, tune in to JOJko every day. On a monthly basis, JOJko reaches up to 20% of children, i.e. 124,000 children.

 

Data is analyzed in CS 12+ +guests, from 1.7.2021 to 30.6.2022, in measurement of LIVE + TS 0-3. Data source: PMT/KANTAR SLOVAKIA

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